Player One Consulting

 About

Player One Consulting was founded on a vision of bringing the very best business strategy & practice to the worlds of video gaming and consumer technology

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Chris Bain PhD
Founder & CEO

Building on his background of more than a decade of leadership at Xbox combined with cross-industry consulting experience at Accenture, Chris founded Player One Consulting in 2018 to deliver relevant & effective business solutions to the video gaming and consumer technology industries.
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​Originally trained as a research scientist, Chris obtained his PhD in 1998. He then decided to put his analytical skills to use in the business world, spending the next 6 years as a management consultant at Accenture. During this time he advised numerous blue-chip companies on their business strategy as well as running the practical projects that helped them achieve their goals.

​Chris joined Microsoft in 2004 where he continued to focus on business transformation before being hired into the Xbox division as the Strategy & Insights Lead for EMEA. As a dedicated gamer, this was a dream job for Chris and his success in this role eventually led to his becoming General Manager for Xbox business in Central & Eastern Europe. Chris built a team of top salespeople & marketers whilst transforming the region from a minor player to the most successful Xbox region globally in terms of revenue, market share & user engagement growth.

​With Player One Consulting, Chris is taking the skills & experience from his long career and making it available to the wider gaming & consumer tech community. He is passionate about helping companies grow by giving the right support at the right time.
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